Interactive Incentive-driven Bus Shelter in Town
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For launching its new mobile phone and taking the advantages from Bus Shelters, Sony Ericsson dominates the shelter in Causeway Bay to reach its targeted audience. To capture more commuters’ attention for the product launch, the shelter becomes an incentive-driven Bus Shelter. Masses of magnetic stickers have been placed on the Mega Panels at designated time to allow commuters to pick up, which trigger higher recall rate among consumers. The whole shelter domination delivers strong impact at street level by connecting people at eye-level while Mega Panels and Shelter Boxes were wholly wrapped by a vivid and eye catching colour.
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Jumbo Sticker Maximises Product Recall |
To generate higher recalls among potential consumers, Mentos installed a jumbo die-cut sticker of its new candy at Bus Shelters in Wanchai and Tsim Sha Tsui. The execution successfully arouses attention and desire for its new favoured candy. Higher attention has been generated from commuters whereas the ad placement at target-specific locations effectively influences purchase decision.
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ICAC Endorsed the Extensive Bus Pole Network |
As perceived as a symbol of success in fight against corruption locally, Bus Poles have been chosen by ICAC to highlight its “report corruption hotline” and the new ICAC Building. Bus Pole reaches a huge number of audiences which builds frequency and awareness effectively. The ad visual simply delivers instant head-on impact which covering many key densely populated districts.
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Sheltertop-Added Domination Package |
Brands need dominating presence to generate optimal impact and now you can achieve that cost-effectively with our all-inclusive Sheltertop-Added Domination Package which offers not only Panels & Shelterboxes but also Sheltertops. [details]
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The Equestrian Gateway Special |
Leveraging the once-in-a-lifetime event held in Hong Kong, our Equestrian Gateway Special provides you the unique opportunity to own the main access to the competition venues. Our customised Flagship Shelters and District Panel Network ensure your brand message attracts international coverage. [details]
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Super Value 4-Sheet Package |
As summer is approaching, it’s time to grasp the seasonal enthusiasm to build image and drive sales with our Super Value 4-Sheet Package. [details]
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Vilebrequin Moves Along To Celebrate the New Season |
This summer, Vilebrequin delights the city with its stunning swimwear pattern! The colourful and stunning Tramcars create joyful summer atmosphere in town, makes the new season cheerful and fashionable. The power and impact of tramcar advertising is truly reflected by a significant number of Trams which delight the crowd and strengthen the image of its iconic swimwear collection.
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